$180 per record cost of personally identifiable information (PII)

When involving a data breach, customer personally identifiable information (PII) was the most common type of record lost or stolen, resulting in 44% of breaches. Customer PII was also the costliest record type, at $180 per lost or stolen record. The overall average cost per record in the 2021 study was $161, an increase from $146 per lost or stolen record in the 2020 report year.
When a company gets breached it becomes so much more than a big fat fine for the company. Personal information becomes exposed and distributed across the internet, resulting in multiple cases of fraud.
Security isn't solely about protecting businesses, it's about protecting people's livelihoods and identities.
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